From ideas to impact – driving innovation with your frontline Your people and their ideas are your biggest assets – but are you making the most of them? Innovation is the cornerstone of successful businesses. But it’s not just innovative products that move the needle. Customers are clamoring for more and more. And customer experiences […]
FORSTA HX SUPERHEROES Welcome to HX Superheroes Delivering an exceptional customer experience is hard. Developing and leading high-performing teams while mastering human-centered experiences is even harder. In each episode of HX Superheroes, we take a deeper look into the battles in customer experience, research and beyond. Join Kyle Ferguson, Forsta Chief Executive Officer, as he recruits […]
Proving the ROI of CX in rocky times Customer retention and loyalty can drive growth in a business and save costs in the long run – even during rocky times! These are results businesses dream of – but how do you get leadership buy-in for your CX program? Howard Lax, Principal Consultant at Forsta shares […]
Develop and deliver insights to maximize customer and brand experience
Voice sentiment analysis Emotion at the heart of your program Voice is the most intuitive, natural and efficient way to communicate. We’re more likely to talk faster than we type, and our emotions come through in our tone, pitch, rhythm and more. Forsta’s Voice Sentiment Analysis gives your respondents the opportunity to express their feedback […]
Forsta CRM Connector for Microsoft Dynamics Optimizing customer interactions throughout the customer lifecycle Each and every customer interaction is important to your business, and you know how critical it is to listen to, and act on, the Voice of the Customer. With Forsta CRM Connector for Microsoft Dynamics, you can optimize all your customer interactions […]
Reinvigorate CX Measurement and Business Impact Hear Darran Taylor from The Automobile Association, the UK’s largest motoring organization serving over 14 million members as he shares his experiences of working alongside Forsta to rejuvenate their CX measurement program. Darran explains how a renewed focus on the importance of measuring CX led to the adoption of […]
Connecting research & human experience for MRAs Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. It feels like only doom-and-gloom for research agencies. But that’s not true. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to […]
Capture the Human Experience On demand. Live. Real-time. While this describes our customers’ expectations, it doesn’t describe the typical survey program. Too many programs are held back by low response rates and disconnected data. Go beyond surveys and learn how to collect and analyze a variety of research and data to supercharge your VoC program. Listen from many […]
Frontline Innovation Engage and empower your frontline Forsta Frontline Innovation allows you to efficiently gather, share, manage, and implement ideas that accelerate strategic growth. Your frontline is your biggest asset Your frontline is where the action is. All frontline stakeholders – employees, partners, customers – know what needs to change to make an impact. Listen […]
