Protected: Powered by AI: The new era for research agencies
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Greenbook-Forsta partnership bolsters validity and integrity of GRIT Report
Greenbook-Forsta partnership bolsters validity and integrity of GRIT Report Greenbook-Forsta partnership bolsters validity and integrity of GRIT Report If your work involves research, analytics, or insights, you’ve probably heard of the GRIT Report and may have seen the recently released Business & Innovation edition, the first product of the new Greenbook-Forsta partnership. Read on for […]
Putting humans into market research: How human-centered design can boost your research results
Putting humans into market research: How human-centered design can boost your research results Ever wondered how you can deliver better, faster, and more holistic insights to your clients? Tune in for this on-demand webinar with Forsta’s Chief Product Officer, Brian Bhuta to explore how core principles of human-centered design can help market researchers boost results, […]
Forsta Discussions
Forsta Discussions Get to the heart of what matters with in-depth conversations Discussions is a DIY video conferencing tool to schedule, conduct and observe online one-on-one interviews or focus groups. It is integrated into the Forsta HX platform, allowing you to extend and enhance your research. Delve into the human experience and get deeper insights […]
Does your research have feelings? How to enhance your quantitative research with qualitative depth
Does your research have feelings? How to enhance your quantitative research with qualitative depth Modern survey technology helps you gather feedback from hundreds or thousands of people. All around the world. In just a few hours. Surveys measure experiences, test new products, and predict elections. And now you can make them even more powerful. Qualitative […]
Forsta Plus Panel Management
Forsta Plus Panel Management Gain deep insight into attitudes and behavior The ability to build and maintain a high-quality panel is a critical component for market research firms and many Customer Experience programs. So, you need technology to make sure you can develop and maintain high-quality panels with powerful, yet easy-to-use sampling feature that get […]
How research agencies can thrive in a downturn
How research agencies can thrive in a downturn Research agencies that combine leading-edge software with deep human expertise will be strongly positioned to create value for their clients – whatever the economic climate. But how do you execute this? And how do you maximise the Human Experience opportunity in a downturn? In this expert webinar […]
Top tips for choosing a focus group tool
Top tips for choosing a focus group tool Gloves off Are you running focus groups? Got the features you need? Ten hard-hitting questions. 1. Want to avoid fiddly downloads? Forsta InterVu runs in the respondent’s browser. No plugins. No downloads. Just hit it. 2. No such thing as a free lunch? Forsta InterVu is based […]
Why qualitative wins: The future of human experience insights
Why qualitative wins: The future of human experience insights Why qualitative wins: The future of human experience insights The growth trifecta: why qualitative research is growing so fast Tell me more. And more. And more. We want the full story. The colors, the shapes, the sounds, and the feelings. It’s no longer enough to sift […]
Why qualitative wins: The future of Human Experience insights
Why qualitative wins: The future of Human Experience insights The modern world is enthralled with metrics, big data and the power of large numbers. But analytics and measurement will only get you so far. Without the right technology and tools, all you have are data points. Truly human-centric organizations thrive by embracing empathy, understanding context, […]
