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Visualizations

Visualizations Take your data and turn it into a living, breathing entity. Learn how you can see it all in an instant with dynamic, online dashboards on any device Related resources

Visualizations
Ebook

HX benchmarking

HX benchmarking Where do you stack up? Do you often wonder how your brand compares to your competitors when it comes to HX? To ensure you’re delivering on your goals, you need to compare yourself within your market space. Forsta has partnered with Watermelon to provide a benchmarking solution that fits your needs, whatever sector, […]

HX benchmarking
Ebook

The Human Experience roadmap

The Human Experience roadmap At Forsta we begin with the premise that behind every data point is a person, a real human being. You need to get closer to them to fully understand their experiences, really see who they are, better respond to their needs, and build genuine lasting relationships with them. The future of […]

The Human Experience roadmap
Ebook

Preparing your organization for HX

Preparing your organization for HX Building a culture and roadmap for Human Experience Insights is a significant undertaking. For some organizations, it is an ongoing journey; for others, it involves some fundamental transformations. Every day, we support thousands of customers at different stages along this journey. The most successful and the most advanced share a […]

Preparing your organization for HX
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CX expert series: Dean Arcan – Bupa Global

CX expert series: Dean Arcan – Bupa Global Bupa Global know that supporting globally-minded individuals means thinking globally themselves. They have advisors, doctors and nurses based around the world, helping provide a multi-lingual service – giving customers the benefit of their international experience. To maintain this focus, they remain free of shareholders, re-investing profits back […]

CX expert series: Dean Arcan – Bupa Global
Video

CX chat with Zancesca Spagnoletti: Philadelphia Insurance

CX chat with Zancesca Spagnoletti: Philadelphia Insurance In this short video interview, Zancesca Spagnoletti, AVP Customer Experience at Philadelphia Insurance Companies provides tips on getting starting with a Voice of the Customer program, talks about highlights of the Customer Experience activities at Philadelphia Insurance Companies, and describes her experience of working with Forsta. Zancesca highlights […]

CX chat with Zancesca Spagnoletti: Philadelphia Insurance
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CX expert series: Ryan Denny – Bupa Global

CX expert series: Ryan Denny – Bupa Global The sheer scale and diversity of unstructured data sources is daunting. But those sources house valuable insights that can make an enormous difference in a competitive market. Ignoring them is not an option. They are critical to determining customer intent, keep abreast of vital market trends, or […]

CX expert series: Ryan Denny – Bupa Global
Video

CX expert series: Barbara Lincoln-Erie – insurance

CX expert series: Barbara Lincoln-Erie – insurance For more than 90 years, Erie Insurance has been fulfilling its promise to customers to provide auto, home, business and life insurance rooted in the principles of honesty, decency, service and affordability. In an effort to ensure ERIE was providing its customers with a seamless, efficient experience when […]

CX expert series: Barbara Lincoln-Erie – insurance
White paper

Text analytics in CX

Text analytics in CX The business benefits of a customer experience program have been proven by a wide range of organizations who have embraced the Voice of the Customer early, including: Spotting new delivery issues early Identifying emerging trends Reducing operational costs by addressing common customer support issues Developing product innovations based on the wealth […]

Text analytics in CX
Ebook

The three customer insight reports every CMO should have

The three customer insight reports every CMO should have For marketers and advertisers, developing and building a brand is all about connecting with and understanding the customer base. Successful brands have an identity; whether that be the perception of trust, reliability, or a positive feeling; they can have personality or convey purpose, and consumers stay […]

The three customer insight reports every CMO should have