Plugging the holes with B2B International in Wolseley’s customer journey Tools used Survey design Feedback and data collection Genius and computer assisted telephone interviewing B2B selling can be a brutally competitive business. Our Forsta platform gave B2B International the insights to gain an edge with one of their clients, Wolseley UK. The challenge How to stand out with high […]
Getting NetPop into developers’ brains Tools used How our software helped marketing research and strategy consulting firm NetPop forge a better approach. The challenge Bothering busy people in the name of research A major tech firm came to NetPop to lay down the challenge: learning what goes through app developers’ heads when they make purchases. The study […]
Helping Unruly become masters of video engagement Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting How our software helped advertising tech company Unruly deliver to its clients and go big. The challenge Beefing up scale Unruly wanted to scale up. They wanted to support the delivery of video content to large audiences, integrate with […]
Putting Heathrow on a flight path to discovery Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting Heathrow is Europe’s largest airport. And it collects a lot of information. It interviews 500,000 of the nearly 80 million passengers* who come through its gates every year. Analysing that much data might seem like an impossible […]
Helping Lieberman stay on the right track Tools used Visual data reporting Tailored infographic dashboards Task automation PowerPoint and visual data reporting Market research agency Lieberman Research Worldwide (LRW) wanted to turn their large, dense tracking reports into something easy and engaging for busy clients to read. Could we help? The challenge Turning tricky tracking reports […]
Building an information super-highway for Transport Focus Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint batch reporting Transport Focus is an independent watchdog for transport users. Looking out for the interests of passengers and drivers in the UK. It wanted to open its survey data to the public, which meant it needed […]
Keeping Wembley Stadium ahead of the game Tools used Survey design Cross tabulation Mobile module We teamed up with The Football Association to make visiting Wembley Stadium a game-changing experience. The challenge Scoring a better experience for visitors Wembley Stadium is home to the English Football Association (the FA) and the venue for England football matches. The FA wanted to make it even more thrilling for their visitors. So a […]
Helping Kantar Media cut through the noise Tools used When research firm Kantar Media wanted to strip away the excess to give clients the insights they need, they came to us for help. The challenge Saying goodbye to death by data Kantar Media’s clients wanted more. They wanted insights they could easily read and interpret – no more sifting […]
Bringing M/A/R/C the best of both worlds Tools used Deck creation Analytics Infographic dashboards Marketing research firm M/A/R/C needed a tool that was up to the demands of complex data and intuitive enough for non-programmers to use. We had the software to help. The challenge Joining hundreds of data points, fast M/A/R/C’s brand-tracking research was time-consuming and complicated. The company had to deal with moving averages, weighted […]
Understanding today’s families – and how to market to them Tools used Research company The Family Room knew families had changed. But what does that mean about how they buy – and how marketers should talk to them? We stepped in with the tech to help. The challenge Measuring how families are changing the way they buy The Family Room was […]
