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What’s your favourite coffee chain? Is there one particular beer you always buy? How about holidays? Do you always book through the same provider? If you crave Starbucks but wouldn’t go near a Tim Horton’s, scoff Dunkin’ Donuts but couldn’t swallow a Krispy Kreme, chug away on Northern Monk but have banished BrewDog from your weekend repertoire or give Delta a shady side-eye as you venture into Virgin, you know first-hand the power of branding.
Bringing M/A/R/C the best of both worlds Tools used Deck creationAnalyticsInfographic dashboards Marketing research firm M/A/R/C needed a tool that was up to the demands of complex data and intuitive enough for non-programmers to use. We had the software to help. The challenge Joining hundreds of data points, fast M/A/R/C’s brand-tracking research was time-consuming and complicated. The company had to deal with moving averages, weighted data results […]
Forsta services Expert support for your CX program Forsta professional services are organized by specialty to assist you with every stage of your CX program. CX consultants With an average of 17 years industry experience, our CX consultants provide best practice, advice and guidance. All focused on achieving your desired outcomes and providing value to […]
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Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
MRAs blended technology & services Tightening research budgets. Increased use of DIY technologies. Profit margins under relentless downward pressure. It feels like only doom-and-gloom for research agencies. But that’s not true. Demand for research and insight is growing. New methods, tools and data sources are proliferating. And research agencies are uniquely positioned to help organizations […]
B2B program accelerators For over 20 years, Forsta has been working with B2B organizations, across a wide spectrum of industries, honing our tools to master the complexities faced by companies like yours. Forsta has been recognized year after year by industry experts for our knowledge, experience, and powerful approach to delivering B2B insights programs that […]
Mobile App SDK Seamlessly collect feedback within your Mobile App Forsta has a plethora of mobile apps to meet all your business needs. We have apps for everything from consumer surveys branded to suit your style to on-the go reports and dashboards so you never miss a beat. But with more than 2.7 billion smart […]
Visualization APIs Easily integrate data sources to create actionable, visualized stories What are Forsta APIs? True insights from Market Research, Voice of the Customer, and Employee Engagement programs rely on the ability to correlate and integrate various sources of feedback as well as information from other business areas. To that end, Forsta’s Visualization provides programmatic […]
Text Analytics Crunch words into numbers Customers have already told you how to grow, yet their answers are scattered everywhere. Over social media, hidden in emails, buried in chat logs, call records and survey responses. Forsta enables you to structure that data and gain insight to measure, understand and act on. Adding a touch of […]
