Forsta announces 2021 AIR Award winners, recognizing achievement in insight and research Global awards program celebrates excellence and innovation in the global Market Research and Insights industry New York, NY, Oslo, Norway and London, UK – December 14, 2021 Forsta, the leading Customer Experience and Research Technology company, is announcing the winners in its fourth […]
Forsta announces global partnership with Phebi.AI Partnership adds award-winning voice tech and nonconscious emotion analysis to comprehensive customer insights technology platform New York, NY, Oslo, Norway and London, UK – December 8, 2021 Forsta, a leading Customer Experience and Research Technology company, today announced a global partnership with Phebi.AI, an innovative voice technology company. This new […]
3 winning data strategies for human-centric organizations Today, there is unprecedented demand for high-quality data, research and experience feedback. For leaders of Experience and Insights teams, this is a transformative opportunity. Those who succeed will operate at the strategic heart of their organizations. They will help drive innovation, customer retention, acquisition, and growth. And they […]
Your data investments aren’t delivering: 3 reasons why Modern lives are encoded in data. People spend four hours a day on their smartphone. Two-and-a-half hours on social media [1]. And a lifetime on Zoom calls. Data footprints are left in search queries, Twitter posts, Uber journeys. Cell towers and satellites track real-world movements. Customer surveys. […]
How to successfully migrate a tracking study to a new software platform Researchers know that consistency is a critical ingredient for a successful tracking survey. If the sample provider changes, a new screener requirement is added, or a survey question is reworded — changes like these can compromise comparisons to historical data. As such, the […]
Forsta Placed in 2021 Gartner® Magic Quadrant™ Forsta Placed in 2021 Gartner® Magic Quadrant™ for Voice of the Customer Forsta Recognized for Completeness of Vision and Ability to Execute New York, NY, Oslo, Norway and London, UK – Dec 02, 2021– Forsta, the leading Customer Experience and Research Technology company, today announced that it has […]
Forsta surveys support Forsta’s survey support team is dedicated to providing full coverage for your survey and reporting needs. With our Services team, you will have a dedicated, localized project team with the added benefit of our global support resulting in flexible, and fast turnaround times. Our team is available to assist, giving you more […]
Market research dives into digitization to build resilience in the pandemic Research companies are showing a new level of enthusiasm for gathering insights digitally. Much of it’s due to the pandemic, but it made good business sense even before. The ‘new normal’ in research The pandemic has forced many sectors of the insight industry to speed up their existing digitalization programs or even adopt online methods for […]
I recently attended my first post-lockdown Quirks conference. Things were certainly different, but with good cause for optimism.
Thinking differently around the problem of CX disownership I was recently contacted by someone asking for some advice on how to drive ownership around poor customer experiences. I am sure a number of you have faced similar situations at some level at some stage. Indeed, it is almost a rite of passage for any CX […]
