Quantitative research blogs

News, Qualitative Research, Quantitative research

Cint and Forsta form industry-first partnership to drive a reduction in survey fraud

Cint and Forsta form industry-first partnership to drive a reduction in survey fraud The integration of Forsta technology with Cint’s platform will eradicate nearly all ghost-completed surveys and improve quality CHICAGO – June 1, 2023 – Forsta, a leading global provider of market research, customer experience (CX), and employee experience (EX) technology, today announced a first-of-its-kind partnership with Cint, a global technology leader in digital insights gathering, to fight survey fraud […]

Quantitative research

Why Forsta Discussions trumps Zoom and Teams for market research professionals

Forsta Discussions is the ideal solution for market research professionals looking for a focus group platform that offers functionality for effective communication and analysis, PII handling, time-synced chat and note-taking, and real-time emotion capture. Read on to learn why Forsta Discussions trumps Zoom and Teams.

Qualitative Research, Quantitative research

7 ways to test the market for a new product

Discover 7 key methods to test the market for your new product. Gain valuable insights to validate your idea and increase your chances of success.

Customer experience, Qualitative Research, Quantitative research, Thought leadership

What is brand experience and why is it important?

Brand Experience represents the emotional, cognitive & behavioral experience that consumers have when interacting with a brand. Read to learn more.

Qualitative Research, Quantitative research

What is agile market research and how can it drive growth?

Cluster analysis is a statistical method of grouping data into clusters in relation to how similar they are. Read our guide to learn more about cluster analysis.

Qualitative Research, Quantitative research

How technology has transformed market research

Cluster analysis is a statistical method of grouping data into clusters in relation to how similar they are. Read our guide to learn more about cluster analysis.

Customer experience, Qualitative Research, Quantitative research

How to conduct market research – A complete guide

There is a range of effective methods used to conduct market research. Discover you can conduct your own research based on your specific needs.

Customer experience, Data visualization, Employee experience, Qualitative Research, Quantitative research

Data storytelling: Using data to create a narrative

Data storytelling refers to the use of data to create a narrative and tell a story. Read our guide to learn how you can effectively tell a story with your data.

Quantitative research

What is cluster analysis? A complete guide

Cluster analysis is a statistical method of grouping data into clusters in relation to how similar they are. Read our guide to learn more about cluster analysis.

News, Qualitative Research, Quantitative research

Forsta accelerates innovation and scales capabilities to advance the market research industry

Forsta accelerates innovation and scales capabilities to advance the market research industry Six months post-acquisition by Press Ganey, Forsta’s new and expanded offerings include crowdsourcing, local consumer data integration, enhanced mobile ethnography and virtual focus groups, and white-labelled CX tech for MRA LONDON and CHICAGO – November 28, 2022 – Forsta, a leading global provider of […]