227 results found
Top 8 benefits of customer retention What is customer retention? Customer retention is what organizations do to stop customers from churning or switching to a competitor. Increasing customer loyalty is a key goal of any business and contributes greatly towards sustainable growth. Despite this fact, and irrefutable evidence that existing customers are more valuable than […]
5 Steps to success: Voice of the Customer Creating a positive and consistent customer experience across multiple channels is one of the biggest challenges facing businesses today, and a solid Voice of the Customer program is core to meeting this challenge. Building such a program, however, is far from simple and failure to do it […]
Closer to customers. Ahead of competitors. Tools used Multi-mode survey design Real time touch-point level reporting Issue resolution alerts Expert feedback consultation For AIG, getting an edge on competitors meant bridging the gap between company and customer. With Forsta in its corner, the insurance giant built a vast, powerful program that listened to customers, and fueled the business with their feedback. The challenge One step removed […]
Voice of the Customer How Forsta makes VoC more than the sum of its parts Uncover the right insights and act upon them with Forsta. Our Voice of the Customer (VoC) capabilities give you all you need to understand your customers and give the right people the right tools. So you can make that understanding […]
Online qualitative: Ten activities to understand your customer We know that delivering high-quality, relevant customer experiences that resonate on an emotional and rational level leads to increased customer satisfaction or retention, new innovations, and increased sales. In fact, in a Harvard Business Review Analytical Services study, sponsored by Forsta, 98% of senior business leaders believe […]
A brand strategy is an essential component of a wider business plan, outlining how a company will create a favorable image. Learn how to create your own.
Crushing your CAC: Maximize click-buy-repeat Webinar synopsis:Are soaring customer acquisition costs shackling your financial potential? Join Zack Hamilton as he shares battle-tested strategies to slash your customer acquisition costs by optimizing your customer’s journey at every touchpoint. Learn how to: Breakthrough customer acquisition barriers with easy-to-implement omnichannel tactics Unleash the untapped potential in employee experiences […]
Why choose surveys? Our flexible, scalable surveys allow you to meet the people behind the datapoints. With surveys, you can go beyond simply running a survey and actually have a conversation. Whether you’re a first time user or a veteran, you’re absolutely catered for. Whether you require our services, or are happy to go it […]
HX catalysts Insight Activator Accelerate your time from insight to improvement. Insight Activator Are you truly improving customer experience, or just spinning your wheels? Do you know who’s leading change? Is the change happening fast enough? Is your organization open to new ideas and real innovation? Forsta Insight Activator helps you deliver real change throughout […]
What’s your favourite coffee chain? Is there one particular beer you always buy? How about holidays? Do you always book through the same provider? If you crave Starbucks but wouldn’t go near a Tim Horton’s, scoff Dunkin’ Donuts but couldn’t swallow a Krispy Kreme, chug away on Northern Monk but have banished BrewDog from your weekend repertoire or give Delta a shady side-eye as you venture into Virgin, you know first-hand the power of branding.
