24 results found
Winning strategies for research agencies: Blended technology & services To succeed and grow in the emerging tech-centric research industry, agencies need to harness software and automation. However, the inverse is also true: technology companies need expert services to be successful. Even an archetypal software firm like Salesforce, for example, spends 25% of its revenue on […]
PG Forsta Named a Leader in the 2024 Gartner® Magic Quadrant™ for Voice of the Customer PG Forsta recognized by Gartner as a Leader for the 2nd time in a row Chicago and London – February 5th, 2024 – PG Forsta, the leading provider of experience technology, data analytics, and insights that help companies better […]
Rio SEO Named “Best Search Engine Optimization Platform” in 6th Annual MarTech Breakthrough Awards Program Local Experience (LX) Platform Recognized in Prestigious International Annual Awards Program for Standout Marketing, Advertising and Sales Technology Around the World CHICAGO – August 17, 2023 – Rio SEO, a Press Ganey Forsta company, and the leading provider of local marketing […]
PG Forsta named a strong performer in customer feedback management by top independent research firm PG Forsta combines its strong background in both employee experience and qualitative research in its CFM product, the Human Experience (HX) platform CHICAGO (March 20, 2023) –PG Forsta, the leader in transforming human experiences (HX) across customer, employee, patient, member […]
Winning strategies for research agencies: premium advice and expertise Over the last few years, management consultants have grown their market research activities significantly. McKinsey Periscope, Accenture Interactive and PWC all have established customer insights capabilities, and these have been growing strongly. Other consultancies have acquired research agencies with specialist expertise. KPMG acquired Nunwood to build […]
What is customer success – the ultimate guide What is customer success? Customer success is a method for ensuring customers reach their desired outcomes when using an organization’s product or service. (Gartner). Alternatively, it’s a long-term, scientifically engineered, and professionally directed business strategy for maximizing customer and company sustainable proven profitability. (Customer Success Association) At Forsta, we consider customer […]
Forsta and Rio SEO combine to provide technology solutions spanning the entire customer journey, from discovery to purchase to brand reputation & advocacy Newly merged business will power Local Experience (LX) solutions that bring together Local Marketing and Customer Experience (CX) technology NEW YORK – July 26, 2022 – Forsta, the global leader in customer experience (CX), employee […]
Top 8 benefits of customer retention What is customer retention? Customer retention is what organizations do to stop customers from churning or switching to a competitor. Increasing customer loyalty is a key goal of any business and contributes greatly towards sustainable growth. Despite this fact, and irrefutable evidence that existing customers are more valuable than […]
Research Reporter Fully integrated research management platform As custodians of a company’s knowledge on customers and markets, market research teams are critical to a company’s long term success. Forsta is the leading technology platform used around the globe to transform research into a source of competitive advantage. “A related benefit from Forsta has been the […]
Press Ganey advances technology via acquisition of Forsta,A global leader in Market Research, Customer Experience and Employee Experience Forsta, a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer, will gain scale and investment to further accelerate product innovation BOSTON AND LONDON (April 27, 2022) — Press Ganey, renowned leader in patient, […]
