23 results found
PG Forsta Named a Leader in the 2024 Gartner® Magic Quadrant™ for Voice of the Customer PG Forsta recognized by Gartner as a Leader for the 2nd time in a row Chicago and London – February 5th, 2024 – PG Forsta, the leading provider of experience technology, data analytics, and insights that help companies better […]
Discover 9 proven strategies to gather authentic customer testimonials and boost your business credibility. Learn how to leverage social proof to increase sales and trust.
Seeing is believing: How to display your data story Seeing is believing How to display your data story The proof is in the numbers 2.5 quintillion bytes of data are created every day. And by 2025, global data is set to reach 180 zettabytes – that is 180 trillion gigabytes. But, business leaders still don’t […]
Content The next big shift is here, and failing to act now could leave your business behind. Your clients’ wants and needs are increasing exponentially. However, traditional methods often fail to keep up with these rapid changes. Enter AI tools. These are revolutionizing data analysis and helping you discover deeper insights than ever before. Evolve […]
Power up your profit: Elevating financial results with operational excellence Power up your profit: Elevating financial results with operational excellence Operational excellence is your key to retail success. Learn to build a cost-effective customer acquisition model, use insights for real results, and leverage employee experience. Enhance local operations and deliver exceptional customer experiences. With actionable […]
Content Surveys are a must-have tool in every researcher’s arsenal. This long-standing, popular form of data collection enables marketers to glean valuable insights. While you’d expect your respondents to answer every question to the best of their ability, fraudulent responses are becoming more prevalent. Given that surveys are often incentivized with a payout, there will […]
Forsta shields against hackers and eradicates ghost completes with new S2S connection August 27, 2024 LONDON — Leading market research technology developer Forsta has collaborated with top industry sample providers to eradicate fraudulent ‘ghost completes’ by launching a server-to-server (S2S) connection in Forsta Surveys, formerly known as Decipher. The new software ensures that survey findings […]
Human-centered design for market research Human-centered design for market research Dive into the world of human-centered design (HCD) in market research with Forsta The secret to outstanding insights starts with the people you’re asking. We’re here to share how empathy drives actionable insights, holistic data analysis accelerates understanding, and compelling storytelling enhances engagement. At Forsta, […]
Discover how to future-proof your insights strategy by mastering data ownership and leveraging technology. Learn key principles to drive strategic decisions, enhance brand perception, and navigate customer sentiment. Empower your organization with a flexible, forward-thinking data strategy.
Explore how synthetic data is transforming market research, its benefits, practical applications, and potential limitations compared to traditional human-driven methods.
