Using qualitative discussions to amplify your CX program Customer feedback is often described with scores, metrics and other numbers: Net Promoter Score, Customer Lifetime Value, Overall Satisfaction… Now these are important, and the science of Customer Experience is built on robust economics. It wouldn’t be sustainable otherwise. But the quantitative is only part of the […]
Data storytelling refers to the use of data to create a narrative and tell a story. Read our guide to learn how you can effectively tell a story with your data.
Forsta accelerates innovation and scales capabilities to advance the market research industry Six months post-acquisition by Press Ganey, Forsta’s new and expanded offerings include crowdsourcing, local consumer data integration, enhanced mobile ethnography and virtual focus groups, and white-labelled CX tech for MRA LONDON and CHICAGO – November 28, 2022 – Forsta, a leading global provider of […]
Syndicated research is independently conducted research that is then sold by a market research firm to external clients. We’ve compiled a guide of all you need to know.
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
Brand value represents the financial worth of a company. We’ve put together a guide on how you can measure your company’s brand value.
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
Social Listening is a method of gathering useful data from across social media platforms. Read our guide for everything you need to know about social listening.
A brand strategy is an essential component of a wider business plan, outlining how a company will create a favorable image. Learn how to create your own.
