11 ways to gather and use customer insights
Unlock valuable customer insights with our 11 effective methods. From social media monitoring to customer surveys, discover how to improve your marketing survey.
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Why qualitative wins: The future of human experience insights
Why qualitative wins: The future of human experience insights Why qualitative wins: The future of human experience insights Download full eBook The growth trifecta: why qualitative research is growing so fast Tell me more. And more. And more. We want the full story. The colors, the shapes, the sounds, and the feelings. It’s no longer […]
Adapt to thrive: Innovation, AI and speed to insight
Adapt to thrive: Innovation, AI and speed to insight Adapt to thrive: Innovation, AI and speed to insight Download full ebook Market research has long been seen as a slow-moving industry, often hesitant to embrace new technologies and methodologies. Being forced to give up in-person research methods accelerated the adoption of digital-first ways of working, […]
The three customer insight reports every CMO should have
The three customer insight reports every CMO should have For marketers and advertisers, developing and building a brand is all about connecting with and understanding the customer base. Successful brands have an identity; whether that be the perception of trust, reliability, or a positive feeling; they can have personality or convey purpose, and consumers stay […]
Future-proof your insight strategy by mastering data ownership and activation
Discover how to future-proof your insights strategy by mastering data ownership and leveraging technology. Learn key principles to drive strategic decisions, enhance brand perception, and navigate customer sentiment. Empower your organization with a flexible, forward-thinking data strategy.
Cultivating an innovative culture
What does it mean to have an innovative culture? It’s a question that more and more business leaders are asking themselves as they search for new ways to remain competitive, relevant, and poised for success.
Interactive dashboards
Interactive dashboards See it all in an instant Create dynamic, living visuals that can be adjusted and explored. Dynamic, online dashboards update with new data automatically, giving the full picture of your data and shareable with anyone, on any device. Stories you can see Turn lists of names and numbers into a living, breathing entity. […]
Cultivating a human-experience culture: How to transform your organization from the inside out
Explore the importance of a human-centric culture in organizations, its core principles, and values, and how it impacts both customer and employee satisfaction. And find out how to assess your organization’s current culture and identify potential barriers to cultural change, followed by six key steps to transform your organization from the inside out.
Forsta receives 2021 Customer Experience Innovation Award from CUSTOMER Magazine
Forsta receives 2021 Customer Experience Innovation Award from CUSTOMER Magazine B2B company honored for the 13th consecutive year for improving customer experience and insights technology NEW YORK, OSLO, Norway and LONDON, October 26, 2021 Forsta, the leading Customer Experience and Research Technology company created by the merger of Confirmit, FocusVision and Dapresy, announced today that TMC, a global, […]
Forsta accelerates innovation and scales capabilities to advance the market research industry
Forsta accelerates innovation and scales capabilities to advance the market research industry Six months post-acquisition by Press Ganey, Forsta’s new and expanded offerings include crowdsourcing, local consumer data integration, enhanced mobile ethnography and virtual focus groups, and white-labelled CX tech for MRA LONDON and CHICAGO – November 28, 2022 – Forsta, a leading global provider of […]
