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Thinking differently around the problem of CX disownership

Thinking differently around the problem of CX disownership I was recently contacted by someone asking for some advice around how to drive ownership around poor customer experiences. I am sure a number of you have faced similar situations at some level at some stage. Indeed, it is almost a rite of passage for any CX […]

Thinking differently around the problem of CX disownership
Customer Experience

Remember the date: 29th of November, 2021 Forsta has arrived

Remember the date: 29th of November, 2021 Forsta has arrived Confirmit, Dapresy and FocusVision have joined forces to create Forsta. Combining the best of all three brands, Forsta will break down the silos of different research styles – giving a new level of insight into human experiences.  Everything in one place. Forsta puts all your research together to show you the full picture.  […]

Remember the date: 29th of November, 2021 Forsta has arrived
Customer Experience

CX summer series #2: tales from the dark side

CX summer series #2: tales from the dark side Actually, for all the jokes and banter within agencies when staff cross over to ‘the dark side’, there are several good reasons why I think everyone should spend time working client side (and vice versa too, but that’s a story for another time). And I’m not […]

CX summer series #2: tales from the dark side