157 results found
HX catalysts Digital Excellence Turn digital journeys into real-time insights. Digital Excellence Ask the right questions, at the right time. Are you missing key steps on customers’ digital journey? Do you really know how they feel in the moments that matter? Can you survey across all your channels? Forsta’s Digital Excellence gives you the power […]
Preparing your organization for HX Building a culture and roadmap for Human Experience Insights is a significant undertaking. For some organizations, it is an ongoing journey; for others, it involves some fundamental transformations. Every day, we support thousands of customers at different stages along this journey. The most successful and the most advanced share a […]
How to make your Voice of the Customer programme work The path to a successful Voice of the Customer programme is well established. But how do you make sure you are heading in the right direction? Delivering industry-leading Human Experience for customers takes more than just systems of data collection. HX leaders focus on creating […]
The local experience: How customer experiences are redefining local marketing online and offline Your customer’s experience with your brand begins the moment they are in need of your products or services. Often this takes place well before they ever visit a physical location in the search results. If you’re not positioned well for these critical […]
Social media listening in the context of customer feedback, describes all the tools and solutions that let brands listen to what’s being said on social media platforms, convert this content into insights and trends, and make decisions that impact the business.
The definitive guide to effective online surveys Surveys have been employed as a way to gather information about people’s behaviors and preferences. Businesses, academia, and the government use them to guide policy decisions, develop new products, or improve service offerings in the form of opinion polls, to test ads, or track key performance indicators (KPI). […]
The ultimate guide to Customer Experience strategy 7 secrets at a glance Build executive support Strategize and plan Get organized Lose the silos Communicate Add Voice of the Employee Act fast and innovate How to optimise your customer experience strategy – the 7 secrets What is a customer experience strategy? It’s where you lay out […]
Explore how market research agencies can unlock growth by embracing breakthrough technologies and innovative strategies. This blog highlights six key considerations to help agencies stay ahead and harness the full potential of emotional insights, AI, and human experience capabilities.
The digital leader’s guide to CX: An omnichannel strategy for better business outcomes The digital leader’s guide to CX: An omnichannel strategy for better business outcomes Download full eBook Seamless, Smart, Scalable CX for leaders The future of digital customer experience is here—and it’s more connected, intelligent, and actionable than ever. Digital leaders know the […]
Accelerated change:Online focus groups are now mainstream In a matter of weeks, the COVID-19 global pandemic changed the daily lives of billions of people around the world as cities, states, and countries, shut down normal operations and billions of people sheltered in place in their homes. Even as restrictions loosen, many offices and schools remain […]
