Web Summit Masterclass: Storytelling the Human Experience of data

Throughout the history, humans have used stories to illustrate their lives and communicate with each other. A story is the fastest way to help your audience understand what you mean. And with just a handful of storytelling techniques – and cutting-edge technology – you can frame current customer experience insights and deliver future insights before the story is even told.
Key takeaways:
- Learn how to use story archetypes that echo across cultures, continents, and history to better understand your customer insights
- Review real life customer experience successes from Best Buy and the Automobile Association
- Explore how Forsta technology can help tell the untold story and discover chapters you’ve never seen before
Related resources
Customer Journey Mapping
Customer Journey Mapping Join the dots on your customer journeys. And connect with your customers wherever they are. Do you really know your customers? Can you put your finger on their changing expectations, emotions, and goals? Do you know why they buy? Or why they don’t?Are you empowered to deliver the effortless experience your customers […]

Insight Activator
Insight Activator From insights to improvement…Fast. Can you easily spot insights that will move the needle? Are you efficiently closing the loop on your customer feedback? Forsta’s Human Experience (HX) platform is the most complete experience solution to help you close the gap between insights and impact. Insight Activator leverages action management capabilities that ensure […]

Digital Excellence
Digital Excellence Turn digital journeys into real-time insights Supercharge your Customer Experience (CX) program Asking the right questions is good. Asking at the right time is even better. With Forsta Digital Excellence, you can manage customer experience easily across all digital channels – website or mobile. Now you get to create a seamless and powerful […]

Learn more about our industry leading platform
FORSTA NEWSLETTER
Get industry insights that matter,
delivered direct to your inbox
We collect this information to send you free content, offers, and product updates. Visit our recently updated privacy policy for details on how we protect and manage your submitted data.