Using AI to derive context and actionable insights from open ended feedback

How can researchers derive context from open-end verbatims at speed and scale? Are there tools that can assist to drive more actionable insights without having to pour over responses manually?
Hear Forsta’s VP of Global Sales, Manny Rodriguez, and guest speaker Taru Aalto, VP of Channel Sales and Partner Offerings at Lumoa discuss all things AI & text analytics, and explore the powerful new partnership between Forsta and Lumoa.
Leveraging the power of the Forsta and Lumoa platforms when conducting quantitative research we’ll be discussing how our clients are leveraging our unique offering to enrich their research, how AI changes the kind of questions you can ask and insights you can gather, and discuss the next generation of text analytics capabilities.
Key takeaways:
- Discover how Lumoa leverages the power of AI, NLP and sentiment analysis to scale the use of open ended, unstructured feedback in international multi language setting.
- Explore how verbatims analyzed through Lumoa’s platform provide unique insights and more actionable intelligence vs competing text analytics tools.
- How are some of Forsta and Lumoa’s most successful clients are leveraging this partnership to expand their research capabilities.
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Research HX
Many feedback programs measure Net Promoter Score movements, but few can reveal the “why” of customer behavior. Forsta’s HX Benchmarks puts performance in context so you can understand what great experiences look like for your customers. Learn more about the human-centered intelligence you need to outperform the market.

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