Home Resource Library Webinar The business value of CX: How to design a program that delivers

The business value of CX: How to design a program that delivers



Discover how to design and implement a customer experience (CX) program that delivers measurable business outcomes.

Phil Durand, Principal Consultant and James Elliott, Executive Practitioner, discuss practical strategies to align your CX program with commercial objectives, specific tactics to support cross-organizational initiatives, and how choosing the right metrics makes all the difference. You’ll also learn how to ask the right questions to drive results and earn support from leadership. Join us to find out how you can unlock the power of CX for business success.

Key takeaways:

  • How to design a CX program that delivers the required value from the start
  • How to use a simple framework to link your CX initiatives to current commercial objectives
  • How to communicate results across your organization to demonstrate value and earn leadership support

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