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Press Ganey announces plans to acquire Forsta

– A leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer – to accelerate innovation in the global healthcare experience industry 



Healthcare powerhouse to supercharge its product offering and uncover deeper insights for clients with Forsta’s Human Experience (HX) technology 

Boston, London and Oslo, Norway – February 7, 2022

Press Ganey, a renowned leader in patient, member, employee and consumer experience across the healthcare ecosystem, today announced its plans to acquire Forsta, an industry-leading global provider of customer experience and market research technology. Forsta is named a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer. The transaction is expected to close in the first or second calendar quarter of 2022, and is subject to regulatory approvals and other customary closing conditions. 

“This alliance propels Press Ganey into a new future. Our unparalleled excellence in healthcare consulting, and proprietary data and analytics, will soon be infused with even more innovation and speed by Forsta’s world-class experience and research technology platform. I’m beyond thrilled to welcome Forsta to the Press Ganey family. This is a huge leap forward in helping our customers to do their jobs better every day.” 

Pat Ryan
Chairman and CEO, Press Ganey

This pairing drives Press Ganey forward on its path to integrating human-centric, cutting-edge technology into its renowned thought leadership and management expertise in healthcare. Press Ganey’s clients will have access to an even more powerful suite of customer experience (CX), employee experience (EX), and Market Research (MR) technology options on Forsta’s comprehensive platform. Forsta also brings extensive knowledge across a number of industry verticals, such as retail, financial services, travel and hospitality, technology, entertainment and consumer goods. The company works with world-leading brands, including Avon, Best Buy, Canon, eBay, Heathrow Airport and Mars, Inc.  

For Forsta, teaming up with healthcare performance advancement pioneer Press Ganey brings new access to investment, growth opportunities and deep consulting and change management experience across the complex healthcare ecosystem. Press Ganey gives Forsta the resources to continue to innovate, at an accelerated pace. And Press Ganey’s gold standard CX and EX capabilities in healthcare will equip Forsta with decades of expertise in this vertical. 

“Press Ganey was the first company to truly recognize and respond to the importance of Patient Experience, and the company continues to lead innovation in the field. I’m excited to join forces with such a forward-thinking, highly respected company, and eager for the benefits this investment will bring to our customers.”

Kyle Ferguson
CEO, Forsta

Combined, Press Ganey and Forsta serve the experience and insights needs of millions of organizations:   

  • 100% of U.S. News & World Report Best Hospital and Best Children’s Hospital Honor Roll recipients use Press Ganey. 
  • Press Ganey manages approximately 476 million patient engagements every year. 
  • Forsta’s HX (Human Experience) platform serves over 5,000 customers in more than 100 countries around the world. 
  • Forsta supports 9 of the top 10 Market Research Agencies globally.  

“This move is the culmination of Press Ganey’s investments to not just be leaders in the healthcare industry, but to lead in experience technology, too. Forsta’s HX platform will allow Press Ganey to make a quantum leap in our technology solutions for our clients. Together, the next generation of patient and customer experience will be better, deeper and truly human-centric.” 

Darren Dworkin
Chief Strategy Officer, Press Ganey

About Press Ganey 

Press Ganey invented the healthcare performance improvement movement over 35 years ago. Today it offers an integrated suite of solutions that address safety, clinical excellence, patient experience and workforce engagement. The company works with more than 41,000 healthcare facilities in its mission to reduce patient suffering and enhance caregiver resilience to improve the overall safety, quality and experience of care. 

About Forsta 

Forsta powers the HX (Human Experience) Platform – a comprehensive experience and research technology platform that breaks down the silos between CX (Customer Experience), Employee Experience (EX), and Market Research – so that companies can get a deeper, more complete understanding of the experiences of their audiences. Forsta’s technology, combined with its team of expert consultants, helps thousands of organizations across a variety of industries, including financial services, hospitality, market research, professional services, retail, and technology. Forsta is recognized as a Leader in the 2021 Gartner® Magic Quadrant™ for Voice of the Customer. Forsta is a PG Forsta company. 

About PG Forsta    

PG Forsta provides the technology and expertise to help organizations get a deeper, more complete understanding of the experiences of their audiences. The company powers the HX (Human Experience) Platform – a comprehensive experience and research technology platform that breaks down the silos between CX (Customer Experience), Employee Experience (EX), Patient Experience (PX) and Market Research. It serves a variety of industries, including healthcare, financial services, hospitality, market research, professional services, retail, and technology. 

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