Putting humans into market research: How human-centered design can boost your research results
Ever wondered how you can deliver better, faster, and more holistic insights to your clients? Tune in for this on-demand webinar with Forsta’s Chief Product Officer, Brian Bhuta to explore how core principles of human-centered design can help market researchers boost results, illuminate insights, and accelerate action.
Key takeaways:
- Why empathy, iteration and collaboration are key aspects for human-centered approach to conducting market research
- What tools, techniques and technology are used in human-centered research reporting
- How you can use human-centered design principles to deliver insights that engage your audience and inspire action.
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Many feedback programs measure Net Promoter Score movements, but few can reveal the “why” of customer behavior. Forsta’s HX Benchmarks puts performance in context so you can understand what great experiences look like for your customers. Learn more about the human-centered intelligence you need to outperform the market.

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