Search insights
Win search. Reduce ad spend. Drive revenue growth.
Know how consumers find you and who outranks you. Then, turn insights into higher search visibility, stronger brand performance, and more organic conversions.
Convert searches into visits
All you need to win in search
Keyword tracking
Track the keywords that matter most to your local SEO strategy. Measure performance by location, spot gaps, and optimize reputation to climb higher in search.
Individual location maps
Drill down into a single location’s performance and see exactly where it shows up in search results. Identify areas where you rank in the top three and where you fall behind.
Summary dashboard
Get a unified view of your brand’s search performance. Aggregate rankings across locations and terms, with flexible filters by group, location, and time frame.
Competitor search insights
Layer competitor results alongside your own to see who ranks where. Pinpoint overlaps, uncover weaknesses, and capture market share in local search.
Get your questions answered
What are search insights?
Search insights connect your reputation signals like reviews, ratings, and listings with your local search performance.
They show how consumers discover you in search and reveal the actions that drive visits, conversions, and revenue.
What happens if you don’t track search insights?
Without visibility into your search performance and how your brand reputation impacts it, you risk lower rankings, wasted ad spend, and missed revenue opportunities.
You can’t improve what you don’t measure—and competitors who do will win search traffic and more visits.
What results can I expect?
Brands that partner with Forsta see measurable improvements in search performance, including increases in impressions, profile views, clicks, calls, and location visits. They also achieve higher star ratings, stronger review volume and recency, and improved customer sentiment, driving greater visibility, higher conversion rates, and sustained revenue growth.
How do I extract search performance insights?
Start by monitoring your rank position in search for specific keywords you’re actively investing in.
Then, connect those signals with reviews, ratings, and other reputation data to understand what’s driving visibility and where to act.
A BX suite built on AI excellence
Reputation management
Track, respond to, and learn from consumer reviews on Google, Yelp, Facebook, and 100+ other platforms.
Listings management
Manage and update your business information across the web from a single location.
Win local search with Forsta
